Coca-Cola Bulova - HELP PLEASE -date and any info?

Submitted by jhoward29@stny… on September 21, 2011 - 8:43am

This was my great uncle's watch that he received from the Coca-Cola plant in Jamestown, NY many years ago.  Trying to find out a date and any information possible.  Thank you in advance.  Many more photos available

 

http://i195.photobucket.com/albums/z86/jhoward96/Coca-Cola%20Bulova/bulova2.jpg

http://i195.photobucket.com/albums/z86/jhoward96/Coca-Cola%20Bulova/bulovasept20114.jpg

http://i195.photobucket.com/albums/z86/jhoward96/Coca-Cola%20Bulova/bulovasept20115.jpg

http://i195.photobucket.com/albums/z86/jhoward96/Coca-Cola%20Bulova/bulovasept20116.jpg

 

all photos as loaded on photobucket:

http://s195.photobucket.com/albums/z86/jhoward96/Coca-Cola%20Bulova/

OldTicker
Posted September 21, 2011 - 9:16am

The A9 that is stamped on the movement and caseback dates this watch to 1949, His Excellency JJ is the name of the model (was also named the Treasurer in the early 40's) and it looks like the watch box is original to the watch.

Bulova and other watchmakers would often have these branded dials for large companys to use as presentation watches.

Very nice watch.

jhoward29@stny…
Posted September 21, 2011 - 9:04am

Thank you so much!  Thinking of putting it up for sale on ebay...any thoughts?  Original case and box.

 

FifthAvenueRes…
Posted September 21, 2011 - 10:44am

Although this ad post Dates the Watch it shows additional examples, further authenticating the Coca-Cola connection.

 

 

 

 

 

jhoward29@stny…
Posted September 21, 2011 - 10:51am

Thanks so much for the info...Jodi

jhoward29@stny…
Posted September 21, 2011 - 10:52am

thinking of listing this watch for sale....any thoughts?

Geoff Baker
Posted September 21, 2011 - 10:59am

 UH, Excellency? I see the hang tag but not sure I agree, this case doesn't show up after 1946 in ads and, as far as I can tell is always called Treasurer. Is it possible that the watch married the box along the way?

gb

jhoward29@stny…
Posted September 21, 2011 - 11:14am

very unlikely...my great uncle was very picky about keeping things in the original boxes...wish there was a way to verify though.  Thinking about selling.

OldTicker
Posted September 21, 2011 - 11:15am

The way Bulova changed names, it could very well be an Excellency, and the Treasurer model is only shown in White Gold in the ads so maybe the Yellow Gold models in the database are named something else??

There are no other 1949 Treasurer's in the database and no His Excellency JJ's named yet. In all of my 40's & 50's crystal books there is no Excellency JJ listed taking a fancy (shaped) crystal, so it probably is one of the 28mm + round crystals listed.

Just thinking outside the box...

jhoward29@stny…
Posted September 21, 2011 - 11:15am

OldTicker stated in an earlier post:  was also named the Treasurer in the early 40's

jhoward29@stny…
Posted September 21, 2011 - 11:17am

thanks again....very helpful

FifthAvenueRes…
Posted September 21, 2011 - 1:45pm

The Watch appears in the 1946 ad of the 'EXCELLENCY GROUP' named the 'TREASURER' all of the individual names were dropped by 1949 and became 'HIS EXCELLENCY' of one sort or another, the display Box matches the production Date of the Watch and the hang tag has the original knot (jk).

It's legit IMO.

P.M. Me Your asking price Jody..

bourg01
Posted September 21, 2011 - 2:08pm

All I can say is wow, wow, wow, what a sweet piece of Bulova history you have there. Fifth, Nice ad, a shame it's not in the data base.

Jody, If you plan to sell, contact me as well as I also collect Coca Cola items, so this is a double slam dunk collectable for me.

Geoff Baker
Posted September 21, 2011 - 3:42pm

 JODY - LIST IT ON E-BAY - I just want to watch the bidding war!!! In fact I'm covering bets on who wins. What the heck, I'll take a price too!

geoff

FifthAvenueRes…
Posted September 21, 2011 - 3:54pm

~checking paypal account balance~

 

Shawn,

I thought We had this one??

Dating the ad is an issue, I see the 'ACCUTRON' is shown as new so late 1960, 1961 maybe?

bourg01
Posted September 22, 2011 - 10:32am

Hmmm, Since Coca Cola has been around longer than most of us dating the ad would be difficult. Bulova launched the Accutron in the early 1960 so it could be anytime from then on. I've compared some of the other cases to the database ads for matches and I'd say this is 1960-61 maybe.

Wayne Hanley
Posted September 21, 2011 - 5:19pm

The Treasurer with the bottlecap bezel appears in 1946 ads only. I have a 1946 Treasurer with grey dial & 1947 Treasurer with a gold tone dial (shown below) in the database & it matches the dial style of the 1946 ads. Notice the dial is different on the subject watch. I would support the excellency JJ name tag on the subject watch.  I think the dial is the distinctive feature between the Treasurer & Excellency watches with the bottle cap bezel.

 

 

shooter144
Posted September 25, 2011 - 12:20am

I have a rose Treasurer with a copper dial as well, just to muddy it up more lol And just saw a white gold one on 'there' too...

jhoward29@stny…
Posted September 30, 2011 - 7:09am

finally made up my mind and listed it on the bay last night...Thanks for all the help :-)

Jodi

FifthAvenueRes…
Posted September 30, 2011 - 7:35am

allllrighty then, let the games begin......

Geoff Baker
Posted September 30, 2011 - 12:06pm

 YAY - it's already $500!!!

Go little Bulova - GO!!

jhoward29@stny…
Posted September 30, 2011 - 12:18pm

T H A N K   Y O U !

Bob Bruno
Posted September 30, 2011 - 12:48pm

Damit showed my hand too soon! Wanted to set my max bid at 500.00. Bid 500.00 by mistake. That's what I get for bidding before I'm awake. Oh well I really want that watch. :)

Geoff Baker
Posted September 30, 2011 - 12:57pm

 GO BULOVA

GO BOB!!

HOORAY for our team!!

Bob Bruno
Posted September 30, 2011 - 1:05pm

Brik a braka fire cracka sis boom bah Bulova Bulova Rah Rah Rah !! :)

FifthAvenueRes…
Posted September 30, 2011 - 1:26pm

simpletreasures
Posted September 30, 2011 - 1:26pm

Damn It Bob, when you go after something, you go ALL-OUT :-)  Let's see if it holds! Good job.....

Bob Bruno
Posted September 30, 2011 - 1:36pm

It's gonna be a long 9 days Bob!

Bob Bruno
Posted October 9, 2011 - 8:19pm

yuuuhp :)

jhoward29@stny…
Posted October 9, 2011 - 8:02pm

THANK YOU BOB!

Bob Bruno
Posted October 9, 2011 - 8:18pm

Thank you Jodi :)

OldTicker
Posted October 9, 2011 - 8:19pm

Nice pick-up Bob,

I'll bet you will be looking for a neon Coca Cola sign next!

Bob Bruno
Posted October 9, 2011 - 8:44pm

Hmmm now there's a thought!  :)

simpletreasures
Posted October 9, 2011 - 10:18pm

Congrats Bob.... I do believe you'll treasure that beauty for some time to come!!!

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