Bulova 1922 Lady Maxim

Submitted by timerestoration on June 2, 2011 - 11:13am
Manufacture Year
1922
Movement Model
A.A.I.
Movement Jewels
17
Movement Serial No.
6153
Case Serial No.
2321
Case shape
Tonneau
Case color
White
Case Manufacturer
American Standard
Gender
Ladies
Watch Description

 Recently acquired this one... a real Mystery! 1924 is a guess. Movement is 8 1/2 lignes, case is 18K non-Bulova. I found a post on NAWCC site about a similar Lady Maxim (no photo). The case was 14K gold filled, but had the same manufacturer's stamp. Is this a BULOVA, or was it made for another company by BULOVA??

Image added by myBulova Administrator.

J. Bulova Company. Makers of the Famous Lady Maxim and Rubaiyat Watches.

 

Bulova watch
Bulova watch
Bulova watch
William Smith
Posted February 5, 2012 - 1:04am

It only takes a couple minutes to delete records (and would forum posts go too?), however it would take considerable effort to re-enter at a later time if warranted.  ...and there has been much useful Bulova-related discussion in these Maxim threads and posts as it pertains to the site objectives.   The actual watch records woulod be easier to re-enter than the hard worki you folks have put into this discussion- I am learning alot from this. 

Maybe you could just ignore the Maxim stuff for a while, knowing that the star system is working, and see what time tells?   

(besides, this is better than anything on TV and I got's cable)

OldTicker
Posted February 5, 2012 - 1:13am

LOL! Will, yes it is entertaining...

I have a trademark book that was published in 1976 by Roy Ehrhardt, and it has some Bulova trademarks in it, one that caught my eye was the "Maxim" name, I will scan it and post it tomorrow...there is a bunch of other names that Bulova has the trademark rights on also...so stay tuned...

mybulova_admin
Posted February 5, 2012 - 3:36am

Mr and Mrs Maxim.

http://www.lakehopatcongnews.com/index.php?option=com_content&task=view…

http://en.wikipedia.org/wiki/Hudson_Maxim

Fact. Bulova loved associating famous people with their watches.They have been innovative marketers from the early days. This is what set them apart from other watch companies.

I'm still on the fence. I want to believe that in the early days (pre 1921) Bulova were starting out their wrist and pocket watch business by promoting watches baring celebrity names rather than their own, which at that time may not have been well know in the watch industry. The earliest advert he have is 1922 so we may never know how they started advertising their watchs pre this period.

It is my theory that they where getting blank movements from the Swiss, stamping them Bulova, then using 3rd party casing companies and marketing then the best way they could.

Hudson Maxim was extremely well known at this time so why not use his name to market a watch. What would be nice is some confirmation that Hudson had a connection with Bulova. Another thing we also see time and time again is the release of a Ms version...often called 'Lady' something. Again history has repeated itself time and time again with Bulova.

ST...this is just a theory so please take it as such.

NOTE. This is not fact. I am not a 105 year old New Yorker. This is simply my thoughts about the Lady Maxim and the newly found Hudson Maxim...both sporting early Bulova movements.

I would hate to delete a true part of Bulova history when we could have saved it.

Again I will take the Panels over-all opinions and anyone else who wishes to voice their opinion into consideration and decide weather to keep the Lady Maxim or delete it from our database.

mybulova_admin
Posted February 5, 2012 - 3:47am

In 1925 Elgin used Hudson for marketing their watches. Did Bulova do the same earlier?

Husdon Maxim

 

FifthAvenueRes…
Posted February 5, 2012 - 8:58am

All indications point to Maxim as being an independant Watch manufacturer with over 200 Years of History.

It's also a decent Mens Journal, which has Me a little distracted at the moment.

mybulova_admin
Posted February 5, 2012 - 8:46pm

In reply to by FifthAvenueRes…

 And do all indications point to the Maxim watch company using Bulova movements?

OldTicker
Posted February 5, 2012 - 9:46am

As promised, the Bulova trademark list from the Roy Ehrhartd book...

There is also a 6 page "Clearing House for watch names" document in this book that I am going to scan at full resolution and mail to Admin for the database along with this page and any other info on Bulova in this book.

The only other watch co. using the "Maxim" name, was Waltham, this document is listed as Ca. 1935.

NOVA
Posted February 5, 2012 - 9:59am

In reply to by OldTicker

And this is relevant to an early 20's (or earlier) watch how?  When it comes to patents and trademarks, dates really do matter.

We already know that Bulova used the Maxim name as a model name (not on the dial) much later than we suppose the subject watch to be dated.

In my view this information clarifies nothing and adds nothing to the watch or issue under discussion.

Perhaps it will be useful in discussing other watches, so good to have it on site.

FifthAvenueRes…
Posted February 5, 2012 - 10:18am

In reply to by NOVA

I see no reference to a 'LADY MAXIM' ?

The document is irrelavant and confusing as 90% of the Names listed are known models, non of which had their Name printed on the Dial...as mentioned above.

Also, the document is Dated Circa 1935 - the earliest record of the Bulova 'LADY MAXIM' in the ad database is 1936, which would lead one to believe the Model did not exist prior to.

OldTicker
Posted February 5, 2012 - 10:43am

In reply to by FifthAvenueRes…

Before you all stick your head in the sand, let me send these to Admin., so he can enter them in the information database, there are explainations to these findings, and because of the size limit on uploading images, it would be a waste of time to post them here.

This is just another tool for the "toolbox", and this thread is also a valuable "tool" for others on how we determine what is a Bulova and what is not, it would be a shame for it to "disappear"...