Case measures 30mm Lug to Lug x 10mm wide non inclusive of the Crown using Calipers. White Dial shows applied Gilt Arabic Numerals and Bulova signature, track is printed in Black. Hour and Minute Hands are Black Modern style. Snap fit Caseback is Gold and stamped as shown. The "Art Deco Movement" (1925 to 1939) was founded by members of the French Artists' collective known as the "La Société des artistes décorateurs" following the Paris Exposition Internationale des Arts Décoratifs et Industriels held in 1925 and was originally referred to as "Style Moderne". it wasn't until the 1960s that English Art Historian Bevis Hillier first coined the term "Art Deco." The Art Deco Style is probably one of the easiest Artistic styles to recognize, with its modern ultra clean lines and its Trapezoidal shapes, stepped edges and arched corners. Vintage Display ad Dated 1934.
Scott,
Sears ad lower left shows the YGF (natural Gold) case version for $42.50, a very pretty Watch.
The movement is shown next to a Dime !!
* 3 very similar Ladies models available around the same time (slight varient to the Diamond mounts), took Me a while to get this one correctly ID'd.