Tracked down this fantastic 1935 Bulova Ad

Submitted by plainsmen on January 1, 2011 - 12:32pm

I've already emailed this to Admin but I wanted to post it up here because I think it's so cool.  I've been chasing down ad's lately and this is one of my favorites so far!

Check out this SWEET ad from 1935 I bird dogged!  Great detail and I think it might even help out with my unknown I found on the ebay earlier in the week.  How GREAT is this ad guys?!

Wayne Hanley
Posted January 1, 2011 - 1:25pm

Plains

It's like you found a very important link. Geat Find!

Request permission to copy & crop!

Wayne

 

plainsmen
Posted January 1, 2011 - 1:31pm

Do what you gotta do bro...  check your email Wayne.  The original file should be there now ot shortly!

Stephen Ollman
Posted January 1, 2011 - 9:25pm

Ok, this just grabbed me by the short and curlies......its 1935 right....is that a Lone Eagle I see before my eyes.

I thought they stopped making these things in 1934. This ad also states that they were released as a 'two tone' model.

plainsmen
Posted January 1, 2011 - 10:35pm

I figured you were going to be stoked about this one!  Haha... makes me wonder.  Here's what the ad says about the 1935 Lone Eagle

"17-J, Raised gilt numbers.  Case natural color gold top, white gold color back and center.

10 kt. Rolled Gold Plate, Case Two Tone Effect"

Annnd here's the watch I'm waiting to recieve in the mail...

Two toned *CHECK*

17-J *CHECK*

10 kt. RGP *CHECK*

Hinged case like all LE's *CHECK*

Don't know the year yet though... and it sure looks like the bezel has scrolling down the sides from the picture... and my below watch doesn't... bah!

Stephen Ollman
Posted January 1, 2011 - 10:49pm

I wonder what is meant by "white gold color back and center"

plainsmen
Posted January 1, 2011 - 11:48pm

Yeah good question... I was thinking like the one above... the top of the bezel is gold... then the middle part going to the lugs is white gold...  and the back step of the case is white gold.... if mines not a LE.... maybe the Senator on the top of that 1935 ad?  No scrolling on the bezel on that one, but it doesn't say anything about two tone with that one.

And of course since I have no clue what year my watch is I'm going to shut up now until I get it.

Stephen Ollman
Posted January 2, 2011 - 12:01am

Rule out the Senator. They have very square side steps.

Wayne Hanley
Posted January 2, 2011 - 1:38am

Not too hard to imagine in this view. The hinge is the transition point. Top yeller, Bottom white with two-tone hinge.

Wayne

Wayne Hanley
Posted January 2, 2011 - 3:55pm

Correction to above comment:

Top yeller gold hinge, even.

I would say the watches were made in 1934. Showing up in a 1935 Sears catalogue, that took almost a year in itself to assemble before printing, was normal. For the watches it was normal factory pipeline from manufacturer to retailer time involved. Kinda like the missing link for us collectors about the watches in the ad though! The early 30s depression years were pretty tough years for everybody, as my Dad told me.

FifthAvenueRes…
Posted January 2, 2011 - 7:44pm

Could this be what is meant by 'Two tone'?

 

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