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Bulova 1928 Lido

5/10 votes
Model ID rating explained.

Manufacture Year: 


Movement Symbol: 

Cresent Moon

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Movement Jewels: 


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Case Serial No.: 


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Additional Information

This is a Bulova Ladies Sport watch in 14K Gold Filled with Ruby, Jade and Black enamel inlay.

The naming is confusing due to Bulova Ad (see 2nd upload)

Bulova states:  "Introducing the Bulova LIDO" , however, they gave each watch another name.  My watch is the "YVETTE".

Not For Sale
1928 Bulova watch
1928 Bulova watch
1928 Bulova watch
1928 Bulova watch
1928 Bulova watch
Posted September 15, 2018 - 9:21pm

Club 5000Panel Member
Posted September 15, 2018 - 9:53pm

Wow, this is another first for the site.

A perfect match for a 1928 Bulova Yvette.

It would be wonderful to find an original cord band.

Posted September 17, 2018 - 3:41pm

I made a mistake in my ID of this watch per Alex.

I was focused on the enamel inlay pattern and over-looked the shape of the case.  My mistake, but I am learning day by day, watch by watch.

Panel Member
Posted September 16, 2018 - 3:09am

Dear TexasLady, your watch is an "unknown" but certainly part of the Lido family. In the early days, Bulova used 7 different shapes, that were not unique to them. Over the past I have noticed that a specific deisng (like the Lido) were actually created for all those 7 shapes, although only one or a few were advertised. I gave names to these "basic shapes" as I call them. The Yvette is has the "double barrel" shape. I called it this way because it has a barrel shape on the sides, but also at the top and bottom. You subject watch has what I call the Cut Corner Tonneau shape, basically the double barrel shape with the corners cut off. This model was never advertized. Hence, unknown. By the way, the Garconne, is generally called "tonneau" shape, so I use that name for that shape as well. The Pierette has the "Cut Corner" shape. The Alicia is the "rectangular" shape. 

Posted September 17, 2018 - 3:16pm

Thank you Alex,  your info is greatly appreciated.  

I was trying to match the correct enamel inlay pattern, and over-looked the shape of the case.

You and others are teaching me to look at "everything" about the subject watch.

Panel Member
Posted September 16, 2018 - 4:51am

Agree with Alex, great analysis

neetstuf-4-u's picture
Panel Member
Posted September 16, 2018 - 10:02am

I have to agree with Alex as well. Case shape of subject watch has  "pinched" corners as opposed to straight lines in ad. This may be artistic license, but maybe not. No doubt it's a Lido.

At this point, I lean towards "Lido No variant" and suggest that as they appear in the future, list the names as variants (ex.) "Lido Yvette", "Lido Garconne" etc. as opposed to just entering by the given name.  That way, these seldom seen and unique enameled models don't get lost in the unknown drawer, all could be entered and grouped under one heading for ease of research.

Referenced ad refers to them all as Bulova Lido "in a variety of designs........ one of these Lido models" as opposed to "Lido Collection". 

As far as I can see, we don't have a single example of an enameled Lido in the Db, either under Lido or the given variant names.


Posted October 29, 2018 - 1:22pm

Thank you, Bob

I will record this watch in my DB as in the Lido Collection, but as an 1928 UNKNOWN.

Kathy L.'s picture
Kathy L.
Panel Member
Posted September 16, 2018 - 11:01am

A lovely watch for your collection.  Alex, wonderful info on this line.  I would also lean towards Lido with no variant name.

Geoff Baker
Club 5000Panel Member
Posted September 18, 2018 - 6:05am

I love these watches - this is a fabulous example.

I agree that this watch appears to be from the "Lido" grouping but oppose naming it as such. To me the advert demonstrates that the Lido watches have proper names. While this watch is not pictured or referenced it certainly shares the characteristics of the watches shown.

1928 Bulova Unknown