Bulova 1958 Bulova 23

7/10 votes
Model ID rating explained.
Manufacture Year: 
Movement Model: 
Movement Jewels: 
Case Serial No.: 
Case shape: 
Case Manufacturer: 
Additional Information: 

 10KT Gold Filled, Shock Resistant, Anti-Magnetic, Self Winding, Water Proof

Diamond chips ? in the 1, 3, 5, 7, 9, 11 position. 

Not For Sale
Watch face
1958 Bulova watch
1958 Bulova watch
1958 Bulova watch
William Smith's picture
William Smith
Posted November 27, 2012 - 3:46am

Club 5000Panel Member

1958 ad below. The cases are very similar, but not a match.  Ad shows a Bulova 23 diamond dial, so there were diamond dials which were not Beau Brummel. 


FifthAvenueRestorations's picture
Posted November 27, 2012 - 12:47pm

Nice find on the ad Will, there goes the myth that all Diamond Dials are "BEAU BRUMMELL"s.

bobbee's picture
Posted November 27, 2012 - 2:48pm

Yes it does, doesn't it?

November 1958 ad, this one has been in the 1950's ad list for two weeks now.

The "ZW" variant.

William Smith's picture
William Smith
Posted November 27, 2012 - 4:26pm

Club 5000Panel Member

I think there's one more newspaper/newer ad showing diamond dial 23's.  The Bulova model price lists have lots of information about diamond dial, gold color/content, dial color, jewel count, and various configurations of dial/case/jewel count- AND assign model names to these combination of characteristics.  We just have to be able to interpret these lists.  One method is by cross-referencing these characteristics to models for which we have ads showing said characteristics.

Using the Bulova 23 "ZW" above as an example. The ad doesn't state gold content/color, but the model list does. Relative prices infer gold content- as cross-referenced to existing ads on site.

Below is a page of the Fall 1958 Bulova model price list.  Under one section of these lists it subsets "Men's Diamond" models.  We see both Bulova 23's and Beau's w/ diamond dials, but we also see the gold color of the Bulova 23 ZW above listed as White (W).  I have cross-referenced many of these list entries w/ a (Y) or a (W) in the name to ads we have on site, and in most instances, the ads which state gold color indicate the list entries w/ (W) correspond to availability in white gold. Some ads state various gold colors, but most include (W) white for list entries containing the (W) in the first column, and none suggest they were not "also available in white gold".  A way to validate my interpretation of the lists.