Bulova 1973 Diamond Excellency

Submitted by Geoff Baker on July 18, 2016 - 8:37pm
Manufacture Year
Movement Model
Movement Jewels
Movement Serial No.
Case Serial No.
Case shape
Additional Information

1973 New Old Stock Bulova.....Unknown? Case is marked gold electroplated bezel, while the Presidents and Oceanographers of the era were stainless. One single diamond chip adorns the gray to blue sunburst dial. Original Corfam tri color strap in near perfect condition. I really don't find anything in the adverts to match it. I'm inclined, with no basis whatsoever to think it's  Beau Brumell. A beautiful old Bulova.

Added 7/18/2016

1973 Bulova Beau Brumell Geoffrey Baker
1973 Bulova watch
1973 Bulova watch
1973 Bulova watch
1973 Bulova watch
Posted July 19, 2016 - 7:02am

this watch I already knew, too, but I could not identify

Unknown for now

Posted July 19, 2016 - 8:08am

Also could not find an advert, and would guess Beau Brummell - but have to go with Unknown at this time

Reverend Rob
Posted July 21, 2016 - 3:19pm



Geoff Baker
Posted March 11, 2017 - 7:01am

Stephen dropped this advert into a couple watch records but it REALLY belongs here too!

Now, all we need is a name.....

Posted December 19, 2018 - 1:42pm

This appears to be a 1973 Diamond Excellency based on this 1975 ad match.  Black vs Blue dial but probably just a variant.  

The Boston Globe (Boston, Suffolk, Massachusetts, United States of America) · 21 Dec 1975

Posted December 19, 2018 - 1:51pm

beautiful watch, relevant to the case, but the number of jewells on subject watch is 23

Posted December 19, 2018 - 10:20pm

In reply to by jabs


beautiful watch, relevant to the case, but the number of jewells on subject watch is 23

[/quote]. I don't see the movement so the only designation is the 23J entered by the lister.  Could this be an error when this was entered?

Posted March 12, 2020 - 10:35pm

Found the case and dial in the 1973 Line Book BAWD0181 Page 36 of 94.   Seems to be a good match to the 1973 Diamond Excellency "Q" down to the blue degrade dial except for the 23J. I wonder if it is a replacement movement.  Geoff do you have a picture of the movement?

1973 Diamond Excellency Q


Posted March 13, 2020 - 9:27pm

Love this watch design...very clean.

Great to finally confirm its model and variant.

1973 Bulova Diamond Excellency "Q"

Geoff is it possible that you entered the jewel count incorrect?

Geoff Baker
Posted March 13, 2020 - 9:48pm

In reply to by mybulova_admin

I do not have this watch any longer, looking back on it now I wish I had not sold it. The jewel count was entered incorrectly, in my record I have as 17 (I updated the record). Thanks Jim for finding the name! Now I might start looking to find another one.