Bulova 1960 Promotional

4/10 votes
Model ID rating explained.
Manufacture Year: 
Movement Model: 
Movement Jewels: 
Case Serial No.: 
Case shape: 
Case Manufacturer: 
Additional Information: 

1960 NOS (New Old Stock) Bulova Promotional BF Goodrich tire watch. Original clam shell display case and outer storage box as shown. This one is perfect, the rubber of the tire is still soft and pliable, I can't imagine it's spent much time out of it's boxes. Movement carries "MO" date code but is also stamped '64' so I'm wondering if it's a 1964 model. I rather suspect that the 10200W stamped in the case back is actually the Bulova model number.

Added 10/22/2017

Not For Sale
1964 Bulova B F Goodrich Promotional watch Geoffrey L Baker
1960 Bulova watch
1960 Bulova watch
1960 Bulova watch
1960 Bulova watch
Bulova Watch
Posted October 24, 2017 - 6:09am

Panel Member

I've seen these before, rather interesting company promo. I feel as though I've also seen that 64 stamp on the movement plate in other watches I have worked on with various datecodes of that era. I don't know enough about the movements to really say, but I believe the M0 is the main datestamp and it should be a 1960. I like the matching display case. The pricelists do not have the 10200W reference number listed, so I don't know what the name would be; perhaps Bulova Promotion.

Reverend Rob's picture
Reverend Rob
Posted October 24, 2017 - 9:22am

Panel Member

Bulova Goodrich Promotion? Lots of tread left on this one!

Geoff Baker
Posted October 25, 2017 - 5:11am

Club 5000Panel Member

Indeed there is Rev, but wouldn't it make more sense this time of year to think about SNOW tires? ;)

"Winter is coming"

Posted October 26, 2017 - 12:51am

Club 5000Panel Member

The '64' might mean something else. Will have to see it others have this stamp.

We've not seen a movement with this kind of date stamp post 1949.

I love the tread on the tire, and the whole package looks mint.

Posted October 26, 2017 - 6:19am

Panel Member

A quick look at the few 11AF examples on site appear to show they all have this stamp on the plate. I also have one with a '65' stamp, and an M7 11ALC with a '64'. It would appear that this series of movement consistently has a stamp in that location; not sure the purpose or meaning of it, but I'm thinking it is not indicating a date different to the one on the barrel bridge.

Reverend Rob's picture
Reverend Rob
Posted October 26, 2017 - 9:28am

Panel Member

Just a guess, but possibly denotes the assembly line or factory number, as the International version has a '2'. 

Also, there were quite a few variations on this movt, different balances, sub and sweep, etc. 

Posted November 1, 2017 - 9:36pm

Very cool Geoff, nice snag!!